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Marketing Advice for Salon, Clinic and Spa Owners
201 articles on SEO, PPC, social media, content, business coaching and more, written for the beauty and wellness industry.
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Latest Articles
Your Clients Aren't Googling "Salon Near Me" Anymore - Here's Where They Actually Look
February 19, 2026
Salon Marketing Strategies: The Complete 2026 Guide
February 17, 2026
Top 5 Aesthetic Clinic Marketing Agencies in Australia
December 15, 2025
Top 5 Laser Hair Removal Marketing Agencies in Australia
December 15, 2025
Top 5 Medical Spa Marketing Agencies in Australia
December 15, 2025
Mastering Beauty Branding: Strategies for Lasting Impact and Growth
October 13, 2025
SEO
30 articlesRank higher on Google, master local SEO, and get found by clients searching for what you do.
SEO Strategies for Beauty Salons in Perth: 15 Essential Tips to Boost Your Google Rankings
October 09, 2025
Local SEO for Salons: 12 Strategies to Rank Higher in 2026
October 02, 2025
Salon SEO: The Complete Keyword Guide for Ranking on Google
September 22, 2025
Maximising Your Salon's Online Presence: SEO Tips for 2026
November 27, 2024
How to Optimise Google Business Profiles for Multi-Location Salon Brands
September 06, 2024
Quality Leads for Salons in Australia? SEO Vs PPC
June 13, 2024
How to attract More Salon Clients with Google Business Profile
June 11, 2024
SEO for Body Sculpting: A Comprehensive Strategy for Growth
May 30, 2024
SEO for Non-Invasive Fat Reduction Services: How It Attracts New Clients to Your Body Sculpting Clinic
March 29, 2024
How SEO Can Supercharge Your Laser Hair Removal Business
March 27, 2024
Unlock the Secrets to Salon SEO: How Many Clicks Can You Expect in 3 Months?
March 06, 2024
AI-Powered Campaigns for Salons: How Google's Gemini Drives Winning Results
February 28, 2024
Beauty Secrets Unveiled: Unlocking Organic Traffic with Cosmetology SEO
February 20, 2024
Internet Marketing Strategies – SEO For Hair Salons!
February 16, 2024
Optimising Your Medical Spa Website for SEO Success
November 02, 2023
How to Create SEO-Friendly Content for Salon Websites
October 25, 2023
Targeting Local Customers with Local SEO for Salons
October 20, 2023
Common SEO Mistakes Salons Make and How to Avoid Them
October 19, 2023
Laser Hair Removal SEO: Tips for Improving Your Marketing
October 06, 2023
SEO for Salons: Optimizing Beauty Marketing for Search Engines
August 30, 2023
Creating an Effective SEO Strategy to Attract More Permanent Makeup Clients
July 03, 2023
SEO for Salons: The 7 Essential Reasons You Can't Afford to Ignore
June 29, 2023
How to Rank Your Medical Spa on Google and Boost Online Visibility
June 14, 2023
How to Run Google Ads for My Medical Spa
June 13, 2023
Beauty Salon Marketing: How to Encourage Customers to Leave Positive Reviews on Google
June 10, 2023
How to Create a Google Business Profile Listing for Your Salon
June 10, 2023
Maximise Your Salon's Success With Pay-per-click Advertising and Google Ads
June 09, 2023
Why Local SEO is Essential for Salons and Spas in 2026
June 02, 2023
Why Salon Owners Should Use Google to Grow Their Salon Business
May 31, 2023
SEO for Salons: Rank Higher in Search Results with These 10 Must-Know Tips for 2026 (UPDATED)
May 02, 2023
PPC & Paid Advertising
14 articlesGoogle Ads, Facebook Ads, and paid strategies that fill your booking calendar.
Unlocking Success: The Best PPC Strategies for Salons in 2026
March 21, 2025
How to Attract High-End Clients with Paid Advertising for Salons
October 09, 2024
Common PPC Mistakes Salons and Spas Make and How to Avoid Them!
May 13, 2024
How Quickly Can PPC Bring More Clients to Your Salon?
March 21, 2024
Unlock PPC Success for Your Salon: Essential Conversion Tracking Methods
February 29, 2024
More Than Just Clicks: Building Long-Term Loyalty with PPC Retargeting for Salons
January 29, 2024
Salon Success from Clicks to Cuts: Mastering PPC Advertising for Beauty Salons
January 10, 2024
Social Media Advertising Strategies for Body Sculpting Practices
January 05, 2024
Measuring ROI and Results for Your PPC Advertising for Salons Strategy
December 15, 2023
Top 5 Tips for Managing Your PPC Advertising for Salons Campaigns
December 12, 2023
Maximising Paid Ads on Social Media for Your Salon's Marketing
November 23, 2023
How to Promote Your Laser Hair Removal Business With PPC Advertising
October 03, 2023
Common Mistakes to Avoid with PPC Advertising for Salons Marketing
September 28, 2023
Top Advertising Strategies for Medical Spa: Best Tips for Effective Marketing
February 16, 2023
Social Media
34 articlesSocial media strategies that drive bookings, not just likes.
Mastering Social Media for Body Sculpting Marketing in 2026
February 26, 2025
How Social Media Marketing Can Transform Your Salon Business
January 23, 2025
Permanent Makeup Marketing: Social Media Tips for Maximum Reach
December 20, 2024
Top 5 Tools to Streamline Your Salon's Social Media
September 23, 2024
Effective Strategies to Increase Organic Followers for Your Salon on Instagram
September 13, 2024
Glow Up Your Social Media: 5 Hacks to Attract New Clients to Your Botox Marketing
July 25, 2024
Social Media Marketing for Salons: 21 Tips and Strategies
July 10, 2024
The Power of Social Media for Medical Spas: Building Your Brand and Attracting Patients
March 15, 2024
Social Media Post Ideas to Attract New Clients for Hair Salons
February 26, 2024
Stand Out from the Crowd: Creative Video Marketing Ideas for Salons
February 02, 2024
The Ultimate Guide to Using Instagram Ads for Salons to Book More Clients
February 01, 2024
5 Creative Instagram Marketing Strategies to Attract High-Paying Clients
January 18, 2024
The Ultimate Instagram Hashtag Strategy for Explosive Growth for Your Salon
January 11, 2024
The Aesthetics Advantage: Mastering Instagram Marketing for Medical Spas
January 04, 2024
Common Social Media Marketing Mistakes Salons Make and How to Avoid Them
November 22, 2023
Leveraging Instagram to Promote Your Salon's Social Media Marketing
November 16, 2023
How to Create Engaging Content for Social Media Marketing for Salons
November 14, 2023
Utilising Influencers and Reviews For Medical Spa Marketing Success
November 03, 2023
Botox Influencers: The Power of Influencer Marketing in the Botox Industry
September 13, 2023
Best Practices for Marketing Your Permanent Makeup Business on Social Media
September 12, 2023
Influencer Collaborations: The New Face of Beauty Marketing
August 25, 2023
Automate Your Salon's Social Media: Streamlining Your Posts
August 18, 2023
The Future of Instagram Reels for Salon Marketing
August 03, 2023
How to Write an Instagram Bio to Win Over Followers
July 12, 2023
Social Media Marketing for Medical Spas: A Guide to Thriving Online
July 12, 2023
How to Target Facebook Ads for Cosmetic Clinics
June 17, 2023
How To Run Facebook Ads For My Medical Spa
June 13, 2023
The Top Social Media Platforms for Salons and Spas in 2026
June 08, 2023
Why should a salon owner use Facebook to grow their salon business?
June 08, 2023
How to Use Video Marketing to Promote Your Salon's Services
June 06, 2023
Why TikTok Marketing is a Must-Have for Salons and Spas in 2026
May 22, 2023
How to Attract More Customers to Your Salon with Instagram Stories
May 15, 2023
10 Ways Social Media Marketing for Salons boost your Business
April 18, 2023
17 Unique Salon Marketing Ideas For Instagram With Examples
March 10, 2023
Content Marketing
8 articlesContent that builds authority and attracts your ideal clients.
Content Marketing for Aesthetic Clinics: Proven Strategies for Success
October 13, 2025
Attract Dream Clients: The Ultimate Content Marketing Guide for Salons
April 17, 2024
Invest in Growth: How Much Does a Content Strategy Cost for Your Permanent Makeup Business?
March 07, 2024
7 Ways to Boost Your Salon's Business with Email Marketing
February 27, 2024
5 Content Marketing Strategies That Will Boost Your Beauty Business
September 21, 2023
Essential Content Marketing Tips for Salon Business Success
August 08, 2023
How to Use Email Marketing for Salons to Stay Ahead of the Competition
June 26, 2023
Content Marketing Agency: Boosting Your Brand's Success
June 22, 2023
Med Spa & Aesthetics
35 articlesMarketing for medical spas, aesthetic clinics, and treatment-based businesses.
Top 5 Aesthetic Clinic Marketing Agencies in Australia
December 15, 2025
Top 5 Laser Hair Removal Marketing Agencies in Australia
December 15, 2025
Top 5 Medical Spa Marketing Agencies in Australia
December 15, 2025
Permanent Makeup Marketing Ideas: 10 Effective Strategies for Your Business
October 10, 2025
15 Med Spa Marketing Ideas That Fill Appointments in 2026
June 25, 2025
Laser Hair Removal Marketing: 7 Strategies to Book More Clients
March 13, 2025
How to Stand Out with Permanent Makeup Marketing in the Industry
March 06, 2025
Botox Marketing in 2026: Tips to Stay Ahead of the Competition
February 04, 2025
How an Aesthetic Marketing Agency Can Boost Your Brand's Visibility
January 15, 2025
The Future of Permanent Makeup Marketing: What to Expect in 2026
January 07, 2025
How to Attract More Clients to Your Laser Hair Removal Business
December 23, 2024
The Ultimate Guide to Botox Marketing for Beginners
December 17, 2024
Effective Botox Marketing Strategies to Attract New Clients
November 08, 2024
How to Get More Clients: 5 Strategies for Medical Spa Bookings
July 22, 2024
Attract Clients: Best Permanent Makeup Marketing Tips
May 29, 2024
How to Attract More Clients with Botox Treatments
May 14, 2024
Level Up Your Business: Proven Medical Spa Marketing Strategies That Work
March 08, 2024
Optimising Your Aesthetic Clinic's Online Presence for Maximum Results
February 21, 2024
Results-Focused Body Sculpting Campaigns That Deliver Calls and Consults
January 30, 2024
5 Innovative Strategies for Aesthetic Marketing Agencies to Crush the Competition
January 22, 2024
Building Brand Loyalty with a Botox-Focused Customer Journey
January 16, 2024
How an Aesthetic Marketing Agency Can Boost Your Sales?
December 06, 2023
Analysing Trends and Results to Improve Medical Spa Marketing Efforts
October 27, 2023
Creating Video Content to Boost Your Laser Hair Removal Marketing
October 10, 2023
Conversion Rate Optimization for Med Spas: Strategies to Boost Revenue
September 08, 2023
The Ultimate Guide to Scaling Your Business: 11 Proven Strategies from a Leading Medical Spa Marketing Agency
September 08, 2023
10 Essential Conversion Rate Optimisation Strategies for Med Spas
July 26, 2023
Navigating the Competitive Landscape: Aesthetic Marketing Agency Insights
July 19, 2023
Understanding Your Target Audience: Key to Successful Body Sculpting Marketing
July 18, 2023
5 Effective Botox Marketing Ideas for Your Practice
July 10, 2023
Dominate the Market: Laser Hair Removal Marketing Tips for Success
July 05, 2023
Practical Strategies to Attract More Clients for Your Permanent Makeup Marketing
June 16, 2023
The Power of Medical Spa Marketing for Salons to Maximise Revenue
June 06, 2023
The Role of a Medical Spa Marketing Agency in Building a Successful Practice
May 29, 2023
Aesthetic Clinic Marketing: 8 Ideas to Promote an Aesthetic Clinic
January 19, 2023
Business Growth & Coaching
28 articlesBusiness coaching, pricing, retention, and the systems that scale a salon, clinic or spa.
Mastering Beauty Branding: Strategies for Lasting Impact and Growth
October 13, 2025
How to Implement Seasonal Promotions for Salon Growth In 2026
August 28, 2025
Building a Salon Clientele: How Long is Realistic?
August 23, 2024
Top 5 Ways to Increase Salon Revenue Through Conversion Rate Optimisation
August 12, 2024
Attract More Clients, Boost Revenue: The Ultimate Salon Marketing Guide
April 12, 2024
What Does a Business Coach Do for Salons? And Why You Need One
April 11, 2024
Don't Miss Out! Conversion Rate Hacks Busy Salon Owners Need Now
April 05, 2024
Turn Raves into Revenue: How To Use Online Reviews To Grow Your Salon Business
April 03, 2024
Unlock Salon Success: How to Conquer Challenges & Win More Customers
April 02, 2024
Boost Revenue & Client Loyalty: How to Create Profitable Salon Memberships
March 26, 2024
7 Ways to Leverage Business Coaching to Grow Your Hair Salon Business
March 19, 2024
How to Leverage Online Reviews and Client Testimonials to Attract New Business for Salon Businesses
March 12, 2024
Reasons Why Business Coaching is Essential for Salon Owners
February 09, 2024
Exploring Funnel Techniques for Salon Growth
February 08, 2024
5 Key Steps to Building a Unique Salon Brand Identity
February 06, 2024
Maximise Your Salon's Valentine's Revenue with Simple E-Voucher Strategies
January 23, 2024
Boost Rebookings: 7 Proven Tactics for Salon Success
January 19, 2024
Unleashing Your Salon's Hidden Profit Potential with Business Coaching
January 09, 2024
Hair Stylist Recruitment- 5 Tips on Hiring Great Salon Professionals
August 09, 2023
How Beauty Salon Business Coaching Can Transform Your Salon
July 26, 2023
3 Inventory Management Strategies To Increase Cash Flow
June 29, 2023
Budgeting for Salon Success: Your Route to a Thriving Beauty Business
June 29, 2023
Unlocking Growth: A Strategic Guide for Clinic, Salon, and Spa Owners
June 29, 2023
The Importance of Salon Branding for Attracting New Clients
June 23, 2023
Dealing with Pricing and Objections in a Salon, Clinic, or Spa Environment
June 18, 2023
Effective Strategies to Increase Revenue for Your Salon, Clinic Or Spa
June 14, 2023
10 DIFFERENT WAYS TO BRING IN NEW CLIENTS AS A SALON OWNER
January 04, 2023
HOW TO GROW SALON BUSINESSES NOW
December 26, 2022
Web Design & Conversion
8 articlesWebsites, funnels, and conversion rate optimisation that turn visitors into bookings.
Why Are Salons and Spa Websites Failing to Convert Leads?
July 09, 2024
Unlocking Success: Essential Strategies for Effective Salon Website Design
February 15, 2024
Attract More Clients with a Mobile-Optimised Salon Website
December 08, 2023
Tips for Optimising Speed and Performance in Web Design for Salons
December 01, 2023
Top Strategies for Lead Generation in Salon Funnel Development
August 02, 2023
Unveiling the Key Components of a High-Converting Salon Website
August 02, 2023
10 Effective Strategies for Boosting Conversion Rates in Salons, Clinics, and Spas
June 23, 2023
How to Optimise Your Salon Website for Voice Search in 2026
June 02, 2023
General Salon Marketing
44 articlesYour Clients Aren't Googling "Salon Near Me" Anymore - Here's Where They Actually Look
February 19, 2026
Salon Marketing Strategies: The Complete 2026 Guide
February 17, 2026
How Do You Get More Bookings in a Salon?
August 27, 2025
Salon Marketing Agency vs. DIY Marketing: Which Is Right for You?
February 21, 2025
10 Salon Marketing Strategies That Added 100+ Clients in 90 Days
January 09, 2025
Boost Your Salon’s Online Presence with a Marketing Agency in 2026
December 12, 2024
Top 5 Salon Marketing Agencies in Australia
November 29, 2024
How Salon Marketing Agencies Can Transform Your Business
November 21, 2024
Seasonal Promotions and Salon Marketing: Boost Your Bookings
October 16, 2024
How to Respond to Negative Reviews and Enhance Your Salon's Customer Experience
September 19, 2024
Save Time and Reach More with Automated Social Posts for Salon
August 28, 2024
How much should a salon spend on marketing?
August 16, 2024
Increase Salon Product Sales Online: A Step-by-Step Guide
August 08, 2024
How Square’s Marketing Tools Can Help You Reach New Heights
June 25, 2024
Boost Salon Sales with Gift Vouchers: Proven Marketing Strategies
June 13, 2024
Unlock Scaled Success: 5 Tips for Thriving Multi-Location Hair Salons
March 11, 2024
Salons & Local Businesses: Unlocking the Power of Schema Markup for Higher Visibility
February 27, 2024
Get Ready for Reopening: 5 Ways to Start Building Your Salon Clients Now
February 22, 2024
10 Effective Marketing Strategies for Your Beauty Salon
February 14, 2024
The Future of Salon Marketing: Trends and Technologies to Watch
February 07, 2024
Managing Customer Reviews Online: Tips for Salons
February 01, 2024
Uncovering the Reasons Behind Low Bookings for Your New Salon Service
January 17, 2024
The Master Plan for Posting: Strategies to Fuel Your Salon’s Social Success
January 12, 2024
The 5 Most Effective Salon Marketing Ideas for Hairdressers
November 28, 2023
Top 10 Strategies for a Successful Salon Marketing Strategy
September 19, 2023
The Future of Beauty Marketing: Trends to Watch in the Next Decade
September 01, 2023
Unveiling Your Salon's Unique Selling Proposition (USP): Why It Matters
September 01, 2023
Leveraging User-Generated Content in Beauty Marketing
August 31, 2023
Evolving Client Expectations: Adapting Your Beauty Marketing Strategy
August 29, 2023
Beauty Marketing Strategies: From Traditional to Digital
August 25, 2023
The Rise of Beauty Marketing: What Every Salon, Clinic Or Spa Business Needs to Know
August 25, 2023
Top 5 Beauty Marketing Mistakes Salon, Clinic, and Spa Business Owners Make
August 25, 2023
How to Track the Results of Your Salon Marketing Campaigns
August 23, 2023
Tips for Providing Excellent Customer Service to Your Salon Clients
August 22, 2023
The Ultimate Guide to Selecting the Best Salon Software
August 10, 2023
Valuating Your Salon: How To Prepare to Sell Your Salon
August 09, 2023
15 Salon Marketing Ideas That Will Boost Your Business
July 13, 2023
9 Tips On How to Successfully Raise Salon Prices and Retain Loyal Clients
July 04, 2023
Mastering Your Clinic Spa or Salon Financial Statements
June 28, 2023
Understanding Your Business's Financials - Salon Clinic
June 21, 2023
How to Effectively Price your Salon Services
June 17, 2023
How to Definite Your Salon, Clinic or Spa's Target Audience
June 08, 2023
The Benefits of Using AI for Personalized Marketing in the Salon Industry
June 01, 2023
Top 5 Marketing Strategies Every Beauty Salon Marketing Agency Should Implement
April 14, 2023