Paid Social Media Advertising for Salons, Clinics and Spas
- Salons, clinics & spas served
- 250+
- Specialising in beauty & wellness
- 2018
- Markets served, one team
- AU, US, UK, CA & NZ
Social platforms are where your next client already spends an hour a day. We turn that time into booked appointments.
Targeted Social Media Advertising, Built for the Beauty Industry
A busy Instagram or Facebook page does not fill your appointment book on its own. It takes a paid strategy built around your services, your local area, and the clients who are ready to book.
At Grow A Salon, we run social media advertising exclusively for salons, clinics and spas. Every campaign is built on data, not guesswork, so your ad spend reaches people actively looking for what you offer.
Social ads put your offer in front of people scrolling Facebook, Instagram or TikTok before they've started actively searching for a salon. That's a different job to PPC advertising, which targets people already searching Google right now. We run both, and match your budget to whichever is doing the heavier lifting for your business.
Our Social Media Advertising Services
Real Social Advertising Results
When we rebuilt Oi Cosmetic Studio's Facebook and Instagram creative and offer testing, enquiries grew 5x a month. Read the full Oi Cosmetic Studio case study to see the offers and creative behind it.
Get Started with Social Media Advertising for Your Salon
Grow A Salon works exclusively with salon, clinic and spa owners. When a team that lives and breathes this industry runs your social media advertising, you get more traffic and more bookings than a generalist agency can deliver. Grow A Salon is a company of Business Warriors Digital Marketing Agency.
Ready to grow your salon with expert social media advertising? Contact us today to talk through your goals.
Frequently Asked Questions
What is social media advertising?
Social media advertising puts your salon, spa, clinic or barbershop directly in front of local people while they scroll Facebook, Instagram or TikTok. Instead of hoping the right person sees an organic post, you pay to place your offer, promotion or service in front of the exact audience most likely to book.
What can social media advertising do for my business?
It gives you speed. Compared to organic content or SEO, paid social can start generating enquiries within days of launch because you control exactly who sees your ad and when. Facebook and Instagram between them reach billions of active users worldwide every month. For a local salon, that scale matters less than the targeting: you are not advertising to billions of people, you are advertising to the few thousand people in your suburb who fit your ideal client profile.
What is a good click-through rate (CTR) for salon social ads?
CTR benchmarks for paid social sit lower than search advertising, because people are scrolling for entertainment, not actively searching for a salon. What matters more than hitting a generic benchmark is whether your ad is converting clicks into booked appointments once someone lands on your page.
How much does social media advertising cost?
It depends on your location, competition and goals, so there is no single figure that applies to every salon. Unlike PPC, where a single click in some markets can cost $50, social advertising usually works on a monthly budget you set upfront alongside our management fee. Once your campaigns start generating bookings, we help you decide when and how to scale that budget. If you have a specific revenue target in mind, we can build a customised plan around it in your growth session.
Claim Your Free Marketing Plan Valued at $1,500
We Don’t Muck Around
We help grow salons, clinics and spas. That’s it, that’s all we do. Our founder, Jarrod Harman, and the Grow A Salon team have been in the salon, clinic and spa space since 2018 and know it inside and out. When you work with us, you’re in safe hands.
Jarrod Harman, Founder of Grow A Salon
