- Salons, clinics & spas served
- 250+
- Specialising in beauty & wellness
- 2020
- Markets served, one team
- AU, US, UK, CA & NZ
Grow A Salon is a med spa marketing agency helping US clinics attract consultation bookings. We build the full patient acquisition system: treatment-focused SEO, Google Ads on the searches that fill consults, landing pages wired to your booking software, and follow-up sequences that turn enquiries into appointments. Everything is reviewed against the advertising rules that apply to your treatments and your locations before launch, and monitored after.
Med spas across the United States are competing for the same high-value treatments: injectables, laser, skin tightening, body contouring, microneedling and medical weight loss programs. The clinics that win are not necessarily the best injectors. They are the ones whose marketing runs as a system, where every dollar of ad spend lands on a page built to book a consultation, and every enquiry gets followed up before it goes cold.
That is the only kind of marketing we build. We have spent every working day since 2020 on salons, clinics, spas and med spas, and our US clients get the same system our Australian clinic clients use to grow organic traffic, fill consult calendars and increase repeat treatments.
Med spa marketing that respects HIPAA and FDA rules
Marketing a medical spa in the United States carries compliance weight that most generalist agencies underestimate. Two rule sets matter most.
HIPAA shapes what your marketing can touch. Before and after photos can be protected health information depending on how they are captured and used. Lead forms should not be collecting condition details without the right handling in place. Retargeting audiences built from patient lists are off the table, and Google restricts advertiser-curated audiences for sensitive health categories, so we build campaigns where the platform and treatment rules allow audience building, and lean on contextual and search intent targeting everywhere else.
FDA advertising rules shape what your campaigns can say. Botox and dermal fillers are prescription products in the United States too, so campaigns are written around the consultation rather than treatment promises: the consultation becomes the advertised service. No miracle claims, no guaranteed outcomes, no language that puts your medical director or your licence at risk. Every campaign is reviewed against the policies that apply to your treatments and locations before it launches, and monitored after.
Built around the US med spa software stack
Your marketing has to plug into the software your front desk actually uses. We build around the platforms US med spas run on: Mangomint, GlossGenius, Boulevard, Vagaro and Zenoti.
That means landing pages that link straight into your booking flow instead of a dead-end contact form, campaign tracking that reports which searches and pages produce booked consultations rather than raw clicks, and email follow-up that plays nicely with the appointment reminders your system already sends. If you are running a different stack, tell us what it is and we will show you exactly how the pieces connect.
Campaigns for med spa markets from Miami to Los Angeles
US med spa demand concentrates in competitive corridors: Los Angeles and the West Coast aesthetic market, Miami and South Florida, Dallas and Scottsdale, and the New York metro. The same treatment can sell completely differently in each of them, and ad costs reflect how many clinics are bidding around you.
We build campaigns around your actual competitive corridor: what nearby clinics charge, which treatments your market searches for, and where the gap is between what your clinic offers and what your market is asking for. Multi-location clinics get a structure that keeps brand campaigns central while each location's treatment pages and ads speak to their own market.
How our med spa marketing system works
- 1
Free growth session.
We start with a working session on your clinic: treatments, margins, current marketing, and what the consult calendar needs to look like. You leave with a growth plan whether you work with us or not.
- 2
Market and competitor review.
We map the searches your market actually uses, review what competing clinics are running, and identify the treatments worth leading with.
- 3
Campaign build.
SEO on the treatment searches that convert, Google Ads on the high intent consult searches, and Meta ads where the platform and treatment rules allow. Every ad sends traffic to a page built for one job.
- 4
Landing pages and booking wiring.
Treatment pages and campaign landing pages linked into your booking software, with enquiry capture for the visitors who are not ready to book today.
- 5
Follow-up and reporting.
Email sequences that follow up enquiries automatically, review generation for your Google Business Profile, and monthly reporting tied to consultations booked and enquiries captured, not vanity metrics.
What our med spa marketing includes
Transparent about who we are
Grow A Salon is an Australian agency, and our US clinic clients work with us remotely. Strategy calls are aligned to your business hours, execution runs around the clock, and reporting arrives on your schedule, not ours. We quote in Australian dollars and provide USD estimates at current exchange rates on request. We do not run a US office or an invented local presence. Calls reach our team directly, including on the US number listed in our footer, and trust is the whole product.
Our published case studies are with Australian clinics, and they show what the system does: organic traffic up 26.86% for one clinic and a 22x return on ad spend for another, measured as percentages and multipliers because that is what we can stand behind. When your clinic becomes our first US case study, it will be measured the same honest way. If you want to see how we compare against the US agencies in this market, our best med spa marketing agencies guide ranks us among them, disclosed and with the same honest treatment every other agency gets.
Frequently asked questions
Can an Australian agency market my US med spa?
Yes, and the remote model is normal now. Your patients never know where your marketing is built, only that it books consults. Calls run on your hours and your data stays inside systems you control.
How do you handle HIPAA in marketing?
Campaigns are built so marketing touches as little protected health information as possible: no patient-list audiences, careful handling of before and after imagery, and lead forms that do not collect condition details. Where your tools need a BAA, we help you check the right one is in place.
Do you work with our booking software?
We build around Mangomint, GlossGenius, Boulevard, Vagaro and Zenoti. If you run something else, tell us and we will map the integration before you commit to anything.
How is pricing handled?
Every clinic gets a quote built from its treatments, market and goals, quoted in Australian dollars with a USD estimate on request. No published packages, because no two clinics need the same system.
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We Don’t Muck Around
We help grow salons, clinics and spas. That’s it, that’s all we do. Our founder, Jarrod Harman, and the Grow A Salon team have been in the salon, clinic and spa space since 2020 and know it inside and out. When you work with us, you’re in safe hands.
Jarrod Harman, Founder of Grow A Salon

